Street marketing is a commercial strategy aimed at promoting your products, services or brand in public places such as streets, squares, parks, public transport, etc. Our knowledge of the Luxembourg market and of the field means that our teams are there to help you determine the best place and the best type of action to take according to your objectives.
This communication technique uses creative and original actions to attract the attention of passers-by and encourage them to interact with the brand, such as artistic performances in the street, urban installations, guerrilla marketing operations or interactive games. The idea is to propose actions that are out of the ordinary to engage the public and create a memorable impact in the minds of consumers.
The advantages of street marketing are numerous: it allows you to reach a large audience, create commitment and awareness, humanise the brand by bringing it closer to consumers, and generate buzz on social networks. It’s a very interesting communication strategy if you want to stand out from the competition and surprise your audience.
We have a wide range of customisable equipment and “turnkey” packages for rapid implementation in the field, but we can also offer you much more personalised projects tailored to your needs.
We listen to our customers to understand their needs and business objectives. From there, we create street marketing campaigns that are tailored to their needs and budget.
We are able to organise large-scale events, such as street festivals, as well as smaller but equally effective marketing campaigns, such as flyers giveaways or brand activations on the streets.
In short, street marketing is a powerful and effective marketing strategy for businesses looking to reach their target audience in a more direct and personal way.